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A Virtual Agency.
Virtually next door.
Waters & Company is more than just a public relations company. We also work with a tightly-knit group of independent communications all-stars on an "as needed" basis. So we're also able to offer advertising creative services. Media research, planning and buying, advertising and sports marketing.

Think of it as a communications smorgasbord where you get to choose the services you want, then use them as much or as little as you want. You get all the services you need when you need them without paying the expensive overhead.

Jim deYong - Advertising

Jim deYong founded two of Southern California’s most celebrated creative advertising agencies. He attempted to retire a few years back, but failed miserably.

His work has been honored by virtually every one of the world’s top advertising competitions – The New York Art Directors Club, The One Show, The Beldings, Best in the West, Communication Arts, and on and on.

His client experience reads like a Who’s Who of the nation’s leading advertisers – Apple Computer, Alamo Rent-A-Car, Australian Tourist Commission, Burger King, Disneyland, El Pollo Loco, Mercedes-Benz, National Car Rental, Pizza Hut, Santa Anita Thoroughbred Racing, Shimano Biking and Fishing, Tahiti Tourism, Thermador Appliances, Vans Shoes, Yamaha Guitars, and on and on.

Jim and Meg have worked together on a variety of clients for more than ten years.

Andy Geerken - Sports Marketing

For more than 20 years, Andy Geerken has provided media relations expertise to prominent national and regional athletic organizations, professional sports teams, public relations and advertising agencies. His vast communications experience includes credits as writer, editor and event planner.

Working with Waters and Company, Geerken helped coordinate media relations efforts for the inaugural Southern California and American Heritage football bowl games in 2008.

Chad Kroepel - Media Guru

Chad has provided media solutions for national and local clients in multiple product categories — including automotive, fast food, grocery, packaged goods and action sports, to name a few.

The current media landscape is in flux. Chad takes pride in putting together cohesive media strategies (traditional and digital) that cut through the clutter and get results. His capabilities include providing communication solutions through the use of national and spot market broadcast, cable, interactive, out-of-home and print media.

Laura Cunningham - Hispanic Outreach

Laura is one of OC's most respected public affairs professionals. She has nearly two decades of experience in governmental and political affairs. Her advice and counsel is respected by Orange County elected officials and opinion leaders.

Laura served on the staff of Assemblyman Dennis Brown in the 1980s, and later was District Director for former state Senator John R. Lewis throughout the 1990s, continuing with Senate Republican Leader Dick Ackerman during his first term in office.

She joined Lewis Consulting Group as VP of Public Affairs, representing clients to the County Board of Supervisors, local governments, and special districts. Her clients included land development, public bond financing, waste management, landfill engineering, and strategic political and campaign consulting.

Laura also served as the Republican Party of Orange County's first Deputy Chair, working with to re-invigorate the county’s party structure. She oversaw daily operations, worked with local elected officials, developed and implemented political and finance plans, worked with donors and volunteers, and when necessary stood in at official functions for Chairman Scott Baugh—a former Assembly Republican leader and one of OC's leading lobbyists.

Laura was born in Mexico and speaks fluent Spanish, assisting clients interested in outreaching to Latino media and constituencies.

Stephanie Sweeny - Public Outreach

Stephanie has more than 17 years of experience in local public affairs projects and programs. She provides all aspects of public affairs including governmental relations, public outreach, business development, and media communications.

She specializes in infrastructure and transportation-related projects and has successfully managed campaigns such as the Irvine Guideway Demonstration Project, West Orange County Project Definition Study, Bus Rapid Transit Demonstration Project, Central County Corridor Study, the Jeffrey Road Grade Separation Project, and the Oceanside Pacific Street Bridge Project.

Her knowledge of the political dynamics and her ability to work and coordinate with multi-agency disciplines make her an asset to the any team.

Maria Elena Kennedy - Multicultural Outreach

Maria Elena Kennedy is a Inland Empire-based public relations professional who specializes in conducting outreach to ethnic communities for public agencies.  A former reporter, Kennedy will be the 2009 editor of WTS' Inland Empire chapter's Corridors. Maria also contributes opinion pieces to the Riverside Press Enterprise and the Fontana Herald News.

Eric Carlisle - Graphic Design

Eric is the founder and creative director of EMC Design. He has created award-winning marketing materials for companies such as Disney Sports Incorporated, The Mighty Ducks of Anaheim, Tejon Ranch Company, Brookfield Homes, Highland Fairview, Mitsubishi Motors, Ripken Sports Acceleration, Cris Carter’s FAST Program, Nissan Motors, Beckman Medical, Irvine Company, Koll Companies, Newhall Ranch Company and the Bixby Ranch Company.

His successes include everything from corporate ID programs, brochures, branding campaigns, product/package design, interactive design, environmental design, 3-D multi-media, video production and web-based marketing programs.

Eric believes in providing design solutions above expectation and brings a "can-do" attitude to every project.
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